top of page
Tech Accessories

Digital Consumer Intelligence

Conversations are happening online daily. Listening to these digital conversations will provide you with insights that will help your business or brand create intentional and consumer-centred data driven communication plans.

Without data, it's all just an opinion.


Harness the power of digital insights.

 

People are always telling us what they want. It is the job of brands and business owners to listen and take action.

  • What is the goal of the Small Business Saturday Program?
    Small Business Saturday is all about helping small brick and mortar shops or businesses make a big impact. Customers should nominate their favourite small business to win marketing support from us so that they increase their foot and online traffic.
  • What tools can I use for CXO?
    Many tools can be used for CXO, including: Customer Relationship Management (CRM) software Customer survey tools Website analytics tools Heatmap and user session recording tools A/B testing tools for website optimisation
  • What kind of support would Qallann give?
    We'd offer the winning business an integrated marketing strategy with hacks, tips and tricks to help them grow their business on a budget.
  • Will the business have to pay anything?
    We will offer a free integrated marketing strategy. Should the business require a service that would require payment to external parties, for example a web hosting, then they would have to meet the cost of that. Qallann Marketing Agency will not incur any costs on behalf of the winning business.
  • What are the requirements for the eligible partners?
    The eligible partner company needs to be a 51% Kenyan-run business and based in Nairobi. Aside from that, they need to be willing to send us certified copies (stamped with their official business stamp) of their certificate of incorporation as well as their CR12. We would also want to see a statement of their capabilities (services that they provide) as well as list of references or companies they have worked with in the past.
  • Who can participate on behalf of the company?
    We invite nominations from people with favourite small businesses. It would be better if you spoke to the business owner and let them know that you have nominated them. We want to work with people who are willing to work with us!
  • How many times can you submit an entry?
    You should only make one entry per business. Submitting entries more than once will not increase the chances of your favourite business winning.
  • When will you hear back from us?
    We will get in touch with the winning business within a month (or less) of the selection.

Increase your marketing efficiency and effectiveness.

 

Data from digital listening can provide marketing teams and businesses with insights into your target audience that can help you optimise your customer relationships and experiences.

01

SOCIAL MEDIA MONITORING

Monitor the metrics that will help you attain your social media goals.

02

SOCIAL MEDIA LISTENING

Understand the mood and perception behind your social media monitoring metrics.

03

KEYWORD RESEARCH

Find out which keywords and keyword phrases your brand and business should be competing for in order to be more discoverable.

04

SEARCH LISTENING

Understand how your audience is searching on search engines. Use this to become more discoverable online.

bottom of page