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Customer Experience Optimisation:

Design Frictionless Customer Journeys: Optimise Your Customer Experience (Boost Satisfaction, Retention & Revenue!)

Do you want every customer interaction with your brand to be a positive and memorable experience? Customer experience (CX) optimisation is no longer optional. Here at Qallann Marketing, we help businesses create seamless customer journeys that foster loyalty, drive repeat business, and ultimately, boost your bottom line.

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Why Customer Experience Optimisation Matters for Your Brand

Imagine exceeding customer expectations at every touchpoint. Customer experience optimisation transforms your brand interactions into positive memories, leading to:

Icreased customer loyalty:

Craft a cohesive brand identity that resonates with your target audience, fostering brand recognition and loyalty.


Improved Customer Lifetime Value:

Eye-catching visuals grab attention, boost user engagement, and enhance the overall user experience on your website and marketing materials.


Enhanced Brand Reputation:

Complex messages are easily understood through impactful visuals, driving home key points and simplifying information for your audience.


We Design Experiences that Delight, Not Disappoint

Optimising the customer experience takes a holistic approach. Here's how we can help:

Ready to create a customer experience that delights?

  • What is the goal of the Small Business Saturday Program?
    Small Business Saturday is all about helping small brick and mortar shops or businesses make a big impact. Customers should nominate their favourite small business to win marketing support from us so that they increase their foot and online traffic.
  • What tools can I use for CXO?
    Many tools can be used for CXO, including: Customer Relationship Management (CRM) software Customer survey tools Website analytics tools Heatmap and user session recording tools A/B testing tools for website optimisation
  • What kind of support would Qallann give?
    We'd offer the winning business an integrated marketing strategy with hacks, tips and tricks to help them grow their business on a budget.
  • Will the business have to pay anything?
    We will offer a free integrated marketing strategy. Should the business require a service that would require payment to external parties, for example a web hosting, then they would have to meet the cost of that. Qallann Marketing Agency will not incur any costs on behalf of the winning business.
  • What are the requirements for the eligible partners?
    The eligible partner company needs to be a 51% Kenyan-run business and based in Nairobi. Aside from that, they need to be willing to send us certified copies (stamped with their official business stamp) of their certificate of incorporation as well as their CR12. We would also want to see a statement of their capabilities (services that they provide) as well as list of references or companies they have worked with in the past.
  • Who can participate on behalf of the company?
    We invite nominations from people with favourite small businesses. It would be better if you spoke to the business owner and let them know that you have nominated them. We want to work with people who are willing to work with us!
  • How many times can you submit an entry?
    You should only make one entry per business. Submitting entries more than once will not increase the chances of your favourite business winning.
  • When will you hear back from us?
    We will get in touch with the winning business within a month (or less) of the selection.
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